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Social Media Management for Eski

Eski entrusted FCBCREAD with multiple projects, including digital strategy development and managing their social media presence on Facebook, Instagram, and TikTok.

From one-off campaigns to ongoing page management, my role involved overseeing content creation, copywriting, design and strategy implementation.

Year

2024

Expertise

Social Media Management (IG,FB,Tiktok), Influencers Campaign,  Creative Content Development

Sector

Beverage

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01

Challenge

Eski’s target? Gen Z—the social media-savvy, trend-hungry generation. The challenge: positioning Eski as their go-to drink while staying ahead of trends, creating buzz, and partnering with the right influencers to make an impact.

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02

Solution

We tapped into popular youth trends, identified the ones that truly resonated with our audience, and strategically selected influencers who aligned with our target demographic.  We then tailored the messaging for each social media platform to maximize engagement and impact.

Best content on TikTok

Views - 463,2 k
Likes -19,8k
Comments - 553
Share - 4 461

Click here for the video

Views - 147,7 k
Likes -9 954 
Comments - 1729
Share - 734

Click here for the video

Best content on Instagram

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Best content on Facebook

Beige Brown Modern Aesthetic Minimalist Digital Product Instagram Post (15).png
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Results

2024
+7,1% Reach accross platform

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Whether you're launching your brand and need strategic advice, a SME looking for a boost on a one-off project, or an agency seeking a fresh perspective—I’m here. Let’s talk!

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